brand design
Magic-inspired MedSpa brand design for Wisdom & Youth MedSpa.
Brittany, spa founder and lover of all things magical came to us looking for a new brand experience.
The result? A complete branding suite filled with the most beautiful turquoise and teal logo configurations, brand patterns, and more!
What we did
Brand research & strategy
Creative brief
Custom logo and hand drawn icon
Brandboard with 14 custom logo configurations, 6 icons, 2 wordmarks, and 2 sub logo configurations
4 custom logo patterns
Custom drawn marble pattern
Website mockup
Social media templates
We focused on a few main objectives.
The new Wisdom & Youth brand needed to grab attention, tell a story, and feel like an exclusive clubhouse.
The Wisdom & Youth MedSpa brand in real life
Objective 1
Grab attention & tell a story
With a color palette of bright shades of blue and teal and a soft purple accent, this brand grabs attention right away.
By incorporating a “splash” symbol onto the ampersand in the logo, we were able to tie in a dash of whimsical vibes. We included logo configurations featuring sun burst lines to further drive home the magic behind the brand!
Objective 2
Create a complete, 360° brand experience
Wisdom & Youth MedSpa is a place that customers feel excited to visit, and the branding needed to reflect that!
With 14 main logos, 6 icons, 2 wordmarks, 2 sub logos, and 5 beautiful custom patterns, Brittany has everything she needs to make the brand a complete, 360° experience. The brand suite can be used across all facets of the company, from a website and social media to in-spa marketing, print collateral, and even custom goodies like serum bottles and tees!
FOUNDER
Meet Brittany
Owner & injector, wisdom & youth medspa
“When I first saw the new logo, it legit, took my breath away!!! I am SO SOOO beyond happy!
I can’t wait to implement everything! I NEED IT ALL!!!!!!!!! I want to order ALL the things!!! Abs the shirt! and the slogan…LOOOVEEE!!!
I am so SO beyond excited! It is literally everything I imagined & more!! You captivated my thoughts & were able to translate my words!! Thank you!!!!”
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