Full Branding & Design
Chic and energetic brand and web design for Glow Bar, a Gainesville-based MedSpa and IV Lounge
Glow Bar is a Gainesville, Florida based MedSpa and IV Lounge specializing in services like Botox/Dysport, Filler, PRP for hair loss, and training.
We worked with founder Jen Pompa to reimage their brand. Glow Bar’s specific service offerings required specific website solutions, along with beautiful branding!
What we did
Brand research & strategy
Creative brief
Custom logo and hand drawn icon
Brandboard with 19 logo configurations, icons, and wordmarks
Custom brand symbols
Website mockup & foundational SEO
Fully branded & custom coded website
Website training call
Social media templates
We focused on a few main objectives.
Strategically position the brand to speak to the correct audience, and create a central “home” for clients to find all of the information they could possibly need about Glow Bar and their services.
The Glow Bar brand in real life
Phase 1
Custom Branding
by Crème
Using deep pink and teal color inspiration and honing in on the Glow Bar mission, we created a main logo with 19 accompanying configurations, icons, and wordmarks.
We incorporated symbols to represent the brand like an IV bag, a syringe, and a sparkle! The result? A complete brag-worthy brand that represents the Glow Bar mission and feels approachable, elegant, and multi-faceted.
Phase 2
Website plan
The Glow Bar website needed to be a one-stop shop.
Our goal was to create one place for all of the Glow Bar customers to learn, book appointments, inquire about training, showcase work, and even shop products.
Phase 3
Website build
We designed a 12-page website that accomplishes all of the above. When clients land on the Glow Bar site, they can do it all:
Learn about services
View before & after galleries
Schedule treatments
Learn about training options
Shop favorite skincare products
FOUNDER
Meet Jen
Founder, Glow Bar
“Rebranding is something we’ve been dreaming of for a few years now.
If you’re thinking of refreshing your business or logo - seriously contact them for a life changing experience.”
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