brand design, Web Strategy, & Custom Build
Chic and energetic brand and web design for Glow Bar, a Gainesville-based MedSpa and IV Lounge
What we did
Brand research & strategy
Creative brief
Custom logo and hand drawn icon
Brandboard with 19 logo configurations, icons, and wordmarks
Custom brand symbols
Website mockup & foundational SEO
Fully branded & custom coded website
Website training call
Social media templates
We focused on a few main objectives.
Strategically position the brand to speak to the correct audience, and create a central “home” for clients to find all of the information they could possibly need about Glow Bar and their services.
The Glow Bar brand in real life
Phase 1
Custom Branding by Crème
Using deep pink and teal color inspiration and honing in on the Glow Bar mission, we created a main logo with 19 accompanying configurations, icons, and wordmarks.
We incorporated symbols to represent the brand like an IV bag, a syringe, and a sparkle! The result? A complete brag-worthy brand that represents the Glow Bar mission and feels approachable, elegant, and multi-faceted.
Phase 2
Website Plan
The Glow Bar website needed to be a one-stop shop.
Our goal was to create one place for all of the Glow Bar customers to learn, book appointments, inquire about training, showcase work, and even shop products.
Phase 3
Website Build
We designed a 12-page website that accomplishes all of the above. When clients land on the Glow Bar site, they can do it all:
Learn about services
View before & after galleries
Schedule treatments
Learn about training options
Shop favorite skincare products
Meet Jen
FOUNDER, GLOW BAR
“Rebranding is something we’ve been dreaming of for a few years now.
If you’re thinking of refreshing your business or logo - seriously contact them for a life changing experience.”
FULL BRANDING & WEBSITE
Faliero
Law Firm
Award-winning sophisticated design to position Faliero Law Firm as a credible and trustworthy advocate.